AI Insights · Timothy · July 2025
Top 5 Photo and Video Apps in Ghana: Q2 2025 Performance
Explore the performance trends of the top 5 photo and video apps in Ghana during Q2 2025, with insights on downloads, revenue, and active users.
In the second quarter of 2025, the top photo and video applications in Ghana showed varied performance trends across downloads, revenue, and active users. The data, sourced from Sensor Tower, highlights key metrics for each app.
CapCut - Video Editor from Bytedance Pte. Ltd experienced a steady rise in weekly revenue, culminating at approximately $4K by the end of June. Downloads peaked at 87K in late April, while active users grew from 682K to 775K throughout the quarter.
YouTube, published by Google, saw its revenue grow to around $2.7K by late June. The app's downloads decreased to 18K in the last week of June, though active users remained robust, reaching over 7.3M.
Instagram maintained a consistent revenue stream, closing the quarter at $1.2K. Download numbers fluctuated, peaking at 60K in late April, with active users climbing slightly to 3.1M by the end of June.
Snapchat reported stable revenue, reaching $6.1K in late May. Downloads varied, peaking at 73K in early June, while active users increased to 4.3M by the quarter's end.
TikTok Studio did not generate revenue but saw downloads peaking at 15K in late April. Active users increased from 65K to 77K by the end of the period.
For more detailed insights and data, visit Sensor Tower's platform.
